MAAFINConsulting & Trading

Market entry & business setup

Establishing a foothold in the EU.Without a stack of advisers.

From legal form and permits to your first customer: we accompany the build-up of your business model in the European Union — with one contact instead of five service providers.

Colonnade inside a parliament building

Starting point

Market entry is not a form-filling exercise.

A foreign company entering the EU rarely faces a single hurdle. Legal form, commercial register, tax number, VAT identification, permits and sector-specific obligations interlock — and are usually handled by different bodies.

We coordinate these steps, work with tax advisers, notaries and specialist lawyers, and make sure the sequence is right. The result is a company that is not only registered but actually operational.

Services

From legal framework to first order.

  • 01

    Legal form and incorporation

    Choosing between GmbH, UG, branch office and other structures based on liability, capital requirements, disclosure and tax treatment.

  • 02

    Permits and regulation

    Assessing applicability of EUDR, customs law, sanctions law and product-specific rules — with the goal of knowing reportable facts before the first deal.

  • 03

    Tax and duties

    Aligning with tax advisers on VAT, reverse-charge procedures, permanent establishments and reporting duties so no deadline goes unseen.

  • 04

    Location selection

    Assessing locations by market access, logistics cost, labour availability, local trade tax and proximity to partners or customers.

  • 05

    Local partner sourcing

    Identifying and approaching distributors, service providers and sales agents, including initial vetting and contractual basis.

  • 06

    Go-to-market

    Pricing and sales model, target customer profile, outreach strategy and success measurement for the first months in the new market.

Outcome

What you end up with.

  • A registered and genuinely operational company with clear allocation of responsibilities.
  • An overview of your permit and reporting obligations before any business is concluded.
  • A go-to-market plan with defined target segments and outreach channels.
Questions

Frequent questions on market entry.

Which countries do you cover?
The focus is Germany and neighbouring EU markets. For other member states we work with local partners and name the responsible bodies openly.
Do you replace tax advisers or lawyers?
No. We coordinate and prepare; legal and tax advice is provided by the responsible professionals. What we remove is the coordination effort between them.
What does EUDR mean for my business specifically?
Depending on the commodity, the EU Deforestation Regulation entails due diligence and evidence along the supply chain. We assess whether your products are in scope and which obligations follow.
How long does the setup usually take?
Incorporation itself is usually completed within a few weeks. The path to full operational readiness — through permits, registrations and the first order — typically takes two to four months.
Contact

Planning a new market?

Outline your home market, target market and business model — we name the realistic next steps and the hurdles to expect.

Book an intro callCall directly
+49 (89) 790373501office@maafin.de

Oskar-Messter-Straße 33, 85737 Ismaning